Effective January 1, 2022, John Robinson, MD departed First Choice Health, and Shruti Singal, MD will assume leadership of Medical Management as our Chief Medical Officer. Dr. Shruti Singal, formerly our VP of Medical Management, has been promoted to Chief Medical Officer responsible for all of Medical Management. Prior to joining First Choice Health, Dr. Singal was a medical director for Anthem Blue Cross Blue Shield, and a leader in its commercial medical management. 

Dr. Singal has a wide range of experience and skills, focused innovation and strategy as well as premium medical care. She is consistently dedicated and diligent in making improvements within medical management, first presiding over productivity enhancements for utilization management, and later overseeing case management. We welcome Dr. Singal into this new role, and are excited for our next steps as we continue to work on innovative programs and improving the health of our members.

During his 10 years at First Choice Health, Dr. Robinson was an instrumental part of working with provider systems, supporting sales efforts, and navigating annual plan performance reviews. He presided over many important programs, such as risk stratification reports on COVID and opioid overdose, and representing FCH at the Bree Collaborative and the Washington Health Alliance. We were privileged to have Dr. Robinson as an experienced and caring CMO navigating First Choice Health and our members through a global health pandemic. His thoughtful and frequent communications addressing COVID-19 questions and concerns provided reassurance and guidance. He produced multiple educational videos for FCH staff with practical information and resources.

Dr. Robinson comments: "I will miss collaborating with the great staff and leadership at First Choice Health, as well as meeting with our clients and problem-solving ways to help fix their challenges." He will continue in an independent consultant role, as he reviews future opportunities.

Posted In:  News and Updates

About Shelae Cheng

Shelae Cheng manages the marketing content for First Choice Health. She has over 25 years of marketing and communications experience, including within the healthcare and insurance industries. Shelae has written engaging content for a variety of formats, including articles, press releases, internal communications, training manuals, and educational materials.